An Organic Original:

Santa Cruz Organic is committed to producing the world’s finest organic products made from the highest quality ingredients available. We offermore than 70 products, ranging from organic fruitjuices to organic peanut butter and organic chocolate syrup, all made with certified organic ingredients approved in accordance with the USDA’s National Organic Program. By offering high-quality organic products, with ingredients purchased from hundreds of carefully selected organic growers and suppliers, Santa Cruz Organic continually raises awareness for the health and economic benefits of organic agriculture while strengthening the market for organic fruit worldwide.

It is with these practices that we have been a leader in helping growers make the decision to choose organic methods for farming their fields and orchards. By doing this we can have an effect on many areas of our ecosystem. We are proud of our contribution to reducing the release of synthetic pesticides or herbicides into the environment which have the potential to harm farm workers and local wildlife.

Made With Renewable Energy:

Continuing our commitment to a sustainable environment, we are buying enough renewable energy to produce our entire line of Santa Cruz Organic products.  Our renewable energy purchase prevents more than 922 metric tons of carbon dioxide, a key greenhouse gas, from being released into the atmosphere every year. This is equivalent to the amount of carbon dioxide absorbed by 768 acres of trees or taking 200 cars off the road for an entire year!  We continually strive to find additional ways to integrate environmentally sound practices into our business. The purchase of renewable energy helps limit the impact of how we make our products by supporting clean, renewable power instead of polluting fossil fuel, such as coal and oil.

Waste Not.  Want Not.

Another acknowledgement that Santa Cruz Organic has received is from The Waste Reduction Awards Program or “WRAP.”  WRAP is designed to provide an opportunity for California businesses to gain public recognition for their outstanding efforts to reduce waste. WRAP provides businesses with examples of successful waste reduction techniques, which they may adopt as their own. Santa Cruz Organic has earned the WRAP award fornine consecutive years and has been able to achieve a 97% recycle rate for production. This means that only 3% of what comes into the production facility is disposed via landfill.

The Waste Reduction Awards Program is administered by the California. Integrated Waste Management Board.  Each business is evaluated individually, based upon its own accomplishments.  Award winners receive authorization to use the WRAP winner logo with their products, advertising, and business websites to publicize waste reduction efforts. In recognition of our efforts to reduce packaging, increase recycling rates and save energy, Santa Cruz Organic has received the WRAP honor for eight consecutive years. We believe that this award further demonstrates our ongoing dedication to sustainability by helping to reduce the consumption of our natural resources.

Cultivating a Strong Foundation:

The Santa Cruz Organic® brand’s roots stretch back to the early 1970s, when founder, John Battendieri, began revitalizing abandoned orchards in the Santa Cruz mountains, an area known for its high-quality, flavorful fruit. Battendieri pressed his first batch of “Mr. Natural” apple juice in 1972, making it one of the first packaged organic products.

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